What Can You Do With Sports Management Degree? 10 Careers & Salaries

Are you considering a degree in Sports Management but don’t know what sort of career options are available to you after graduating? If so, then look no further! In this post, we’ll provide a comprehensive list of the best opportunities that await those who successfully complete their Sports Management degree.

We’ll cover everything from jobs in professional sports organizations and collegiate athletics to roles with corporate sponsorships or event management companies. With these insights, you can make an informed decision on the path that is right for you! So stay tuned – an exciting collection of potential careers awaits.

What Can You Do With Sports Management Degree
  • Sports Management degree holders can secure a number of careers in the sports industry, from coaching and marketing to media and event management.
  • Earning a Sports Management degree provides specialized knowledge on how to manage professional athletic organizations, including financial considerations, personnel evaluations, contract negotiations and more. 
  • With an understanding of how the business operates, businesses are able to capitalize on emerging opportunities for growth in the sports world that could not be achieved without this knowledge base. 
  • Many times employers prefer candidates with formal degrees because they demonstrate commitment and dedication which can set you apart from other applicants when seeking employment or promotions within their organization 
  • A Sports Management Degree will also give graduates tangible skills such as public speaking, budgeting techniques and organization that translates easily into any field outside of sport if desired.

10 Jobs You Can Do With Sports Management Degree

 1. Athletic Coach 

Athletic Coaching is a great job option for those with a Sports Management Degree. As an Athletic Coach, you will have the opportunity to work with athletes of all ages and abilities in order to help them reach their full potential.

You will be responsible for developing practice plans, teaching fundamentals, advocating for your team’s success, motivating individuals or teams as needed, analyzing performance data and making changes when necessary. A degree in Sports Management provides the tools and knowledge that are essential to effectively manage athletic programs.

Athletic Coach Job Responsibilities

  • Develop training plans and programs that are tailored to the needs of individual athletes.
  • Monitor athletes’ performance and provide constructive feedback to help them reach their potential. 
  • Motivate, encourage, and support athletes both on and off the field/court in order to maximize their performance.
Athletic Coach Median Salary$50,995 Annual

 2. Fitness manager 

A Fitness Manager job is an excellent career choice for someone with a Sports Management degree. Fitness Managers are responsible for overseeing the daily operations of fitness centers and sports facilities, including creating schedules, monitoring staff performance, coordinating programs and services, and ensuring customer satisfaction.

With strong organizational skills and knowledge of the industry, these professionals can help build healthy communities by providing quality exercise opportunities to customers.

Fitness manager Job Responsibilities

  • Develop and implement fitness programs to meet the needs of a variety of clients.
  • Ensure that all equipment is maintained properly and safely for optimal performance and safety. 
  • Monitor client progress, provide motivation, and adjust individualized programs as needed to reach desired goals efficiently.
Fitness manager Median Salary$43,174 Annual

 3. General Manager Sports 

A General Manager Sports job is a great career choice for individuals with a sports management degree. This type of role requires the planning, organizing and directing of all aspects related to professional or amateur athletic teams or leagues.

As General Manager Sports, you will be responsible for negotiating contracts, overseeing budgets and making key decisions that are crucial to the success of the organization. With your solid foundation in sports management principles, you will be well equipped to handle these duties confidently.

General Manager Sports Job Responsibilities

  • Develop and execute effective marketing strategies to promote the team or organization.
  • Manage personnel, including hiring, training, evaluating performance and conducting disciplinary actions as necessary.
  • Monitor budgeting for operations, equipment purchases and player salaries in order to ensure financial stability of the team or organization.
General Manager Sports Median Salary$52,711 Annual

 4. Athletic Director 

This position requires administrative and organizational skills, as well as an understanding of the financial aspects of running a sports organization. Those with a Sports Management degree have the knowledge necessary to successfully oversee teams, facilities, personnel, budgets, fundraising activities and marketing campaigns.

They are also responsible for developing programs that ensure ethical behavior and compliance with safety regulations and athletic department policies. With this degree in hand you can be sure to have the skills needed to manage any high-level sports organization!

Athletic Director Job Responsibilities

  • Develop and implement strategies for recruiting, retaining, and developing student-athletes.
  • Oversee the development and implementation of policies related to sport programs, including budgeting, scheduling, compliance with NCAA regulations, safety protocols, etc. 
  • Maintain relationships with alumni groups to facilitate fundraising efforts for athletic departments or specific sports teams/programs within an establishment/institution.
Athletic Director Median Salary$63,601 Annual

 5. Sports Event Coordinator 

A Sports Event Coordinator is a great job to pursue with a sports management degree. This position involves planning, organizing and executing events such as sporting competitions, tournaments and exhibitions. As the coordinator, you will have to manage the logistics of each event in order to ensure that it runs smoothly for everyone involved.

You will also be responsible for making sure that all safety protocols are followed and overseeing any necessary contracts or agreements related to the event. With excellent organizational skills and an understanding of team dynamics, this is a great role for those with a passion for sports management!

Sports Event Coordinator Job Responsibilities

  • Develop, plan and coordinate sporting events to ensure they are staged efficiently and in compliance with regulations.
  • Monitor budgeting, logistics and staff management for events while ensuring high standards of customer service. 
  • Develop relationships with partners, sponsors, vendors and suppliers to ensure successful event delivery from start to finish.
Sports Event Coordinator Median Salary$44,649 Annual

 6. Sports Agent 

Sports agents are an important part of the sports industry, responsible for negotiating contracts and managing their clients’ financial affairs. With a degree in Sports Management, graduates can pursue these lucrative careers as sports agents. These professionals must possess knowledge of contract negotiations, marketing strategies, and business operations to maximize the economic gain for their client athletes.

They must also stay abreast of current trends within the sporting world so that they have up-to-date information to use when negotiating on behalf of their clients. A degree in Sports Management is essential to become a successful Sports Agent.

Sports Agent Job Responsibilities

  • Negotiate salaries and other contractual terms for athletes or teams.
  • Market the brand of professional athletes to potential sponsors and endorsers. 
  • Provide legal advice, financial guidance, and career counseling to players on a variety of topics such as retirement planning and personal investments.
Sports Agent Median Salary$57,178 Annual

 7. Sports Marketer 

Sports Marketers are responsible for the promotion of sporting events and products, such as professional sports teams or leagues. They develop marketing strategies, manage campaigns, communicate with the media, create promotional materials and analyze data to measure success.

To pursue this type of career, a Sports Management degree is required since it will provide you with in-depth knowledge of the sport industry and teach you key concepts related to marketing research, product management and promotions. With your degree in hand, you can enter into a world full of thrilling opportunities that give you an edge over competitors without similar qualifications.

Sports Marketer Job Responsibilities

  • Develop effective marketing and promotional strategies for sports teams, venues, and events.
  • Create engaging content to increase brand awareness and attract new fans. 
  • Analyze performance metrics to measure the success of campaigns and adjust strategy when needed.
Sports Marketer Median Salary$57,272 Annual

 8. Athletics Business Manager 

An Athletics Business Manager is a great career option for those who have a degree in Sports Management. This job involves managing the day-to-day operations of an athletic program or sports franchise, such as budgeting, fundraising, scheduling events, and promoting the team.

The job requires knowledge of business practices and efficient organizational skills to ensure success in the competitive athletic world. With a degree in Sports Management, you can gain all of the necessary skills needed to be successful in this role and apply them directly to managing any organization’s athletics program.

Athletics Business Manager Job Responsibilities

  • Develop and implement strategies to increase revenue from sponsorships, ticket sales, merchandise and concessions.
  • Negotiate contracts with vendors for facility maintenance, equipment purchases and other services as needed. 
  • Supervise the accounting department responsible for budgeting, financial planning and reporting on all income sources related to the athletic program.
Athletics Business Manager Median Salary$52,408 Annual

 9. Sports Lawyer 

A Sports Lawyer job is a great way to use your sports management degree. You will be able to advise athletes, coaches and other professional sports personnel on legal matters related to their sport or profession. This could include contract negotiations, labor issues, litigation proceedings, and other areas of law such as intellectual property rights.

As a Sports Lawyer, you would develop strategies for dispute resolution between teams or players in the context of collective bargaining agreements and salary disputes. Additionally, you would provide guidance relating to corporate sponsorships, marketing deals involving leagues or teams.

Sports Lawyer Job Responsibilities

  • Advising clients on sports-related legal matters, such as contract negotiation and dispute resolution.
  • Drafting, reviewing, negotiating and interpreting contracts related to athletes, teams and organizations in the sports industry. 
  • Representing clients in court proceedings regarding sports law issues, such as salary disputes or infringement of intellectual property rights.
Sports Lawyer Median Salary$87,368Annual

 10. Public Relations Manager 

Public Relations Managers are an integral part of the sports management industry, as they help promote and maintain the brand of their clients. With a degree in Sports Management, you can become a PR Manager for professional teams, leagues, players and other organizations related to sports.

This job involves developing relationships with media outlets, creating press releases and directing public relations campaigns to further a desired image or message. It also requires excellent communication skills and knowledge about the current trends in the sporting world. As such, it is important that those looking to pursue this career path have strong interpersonal skills as well as an understanding of how best to use public relations strategies within the sports industry.

Public Relations Manager Job Responsibilities

  • Develop and implement public relations (PR) strategies to increase brand awareness, visibility, and positive sentiment, both online and offline.
  • Craft press releases, pitch stories to the media, manage crises when they arise and build relationships with key stakeholders in the sports industry.
  • Monitor media coverage related to the company or individual athlete’s performance while providing reports on their PR activities’ effectiveness inside the organization.
Public Relations Manager Median Salary$63,170  Annual

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